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YouTubeKnowledge at Wharton
L'Oreal Chief Creative Officer explains that imagination and storytelling are central to marketing.
L'Oreal Chief Creative Officer Adam Kornblum emphasizes the importance of creating a story for marketing campaigns. ABOUT THE EPISODE Adam Kornblum, Chief Creative Officer for U.S. Brands at L’Oréal, joins Barbara Kahn & Dr. Americus Reed, II to share how he drives disruptive creativity across 17 brands, from the viral CeraVe Super Bowl ...
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