Apple cuts Vision Pro production and marketing after weak sales
6 days ago · IDC expects Apple to ship just 45,000 new units of Vision Pro in the last quarter of 2025.
Apple Cuts Vision Pro Production and Marketing as Sales ...
6 days ago · Apple has cut Vision Pro production and reduced ad spend by 95% amid weak demand, with Q4 shipments forecast to drop to just 45,000 units.
Apple Vision Pro Shipments Plunge to 45K Amid High Costs ...
5 days ago · According to estimates from research firm IDC, Apple shipped just 45,000 units of the Vision Pro in the fourth quarter of 2025. This figure, highlighted in a recent analysis, underscores a …
IDC on MacRumors
Dec 2, 2025 · Data from IDC claims that Apple shipped 390,000 Vision Pro units in 2024. IDC expected Apple to ship just 45,000 new Vision Pro units in the latest quarter of 2025.
Apple, Meta ship significantly fewer VR headsets in 2025
5 days ago · Last year looked more promising: Apple shipped 390,000 Vision Pro headsets, making about $1.4 billion revenue from the devices, while Meta shipped 5.6 million Quest and Quest Pros in …
Apple Vision Pro production reportedly cut due to ...
Jan 1, 2026 · With factors like these, IDC expects Apple to ship around 45,000 new Vision Pro units in the last quarter of 2025. Compared with Apple's other devices, this is just a drop in the bucket and …
IDC Estimates Apple Shipped Just 45,000 Vision Pros Last ...
Apple's Chinese manufacturing partner Luxshare halted production of the Vision Pro headset at the start of 2025, according to market research firm IDC, after the device shipped 390,000 units during its …