Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.
Lego has unveiled new digital “smart bricks” that light up, emit sounds and respond to movement in its “most revolutionary ...
Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.
In a groundbreaking announcement at the Consumer Electronics Show (CES) 2026 in Las Vegas, Lego has unveiled its latest innovation: Smart Bricks. These tech-filled building blocks are designed to ...
My own little guy was riding on a birthday high—surrounded by his buddies and full of sugar—but as the last guest left the ...
The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...
The Smart Play system as a whole is going to make its debut in the Lego Star Wars theme, with—obviously—an X-Wing set and a ...
The event, covering more than 35,000 square feet, will be made up of 2 million LEGO bricks. More than 13,000 LEGO minifigures ...
Birthdays only come once a year. So, when someone you care about is celebrating their special day, you want to do it up right. Whether you mark the occasion with a party, presents, cake, or all three, ...
These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...
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