Add Yahoo as a preferred source to see more of our stories on Google. Disappearing from the spotlight just as quickly as it arrived, Fruitopia carved out a special place in '90s nostalgia as a ...

No '90s lunch box was complete without a juice box. Here are some of the most beloved juices that have been discontinued.

Remember when New Age drinks mattered? You'd have to go back nearly a dozen years to a time when the world was so smitten by Snapple that Coca-Cola (NYSE:KO) and Pepsi (NYSE:PEP) rushed out their own ...

Fruitopia bombed in the new-age category and then bombed again. Can a brand that has flopped twice over the past decade be revived and turned into a success? Coca-Cola Amatil is convinced the answer ...

ATLANTA -- Fruitopia is no utopia for Coca-Cola. The beverage giant announced it is phasing out the line of stand-alone, noncarbonated juice drinks in the United States, and consolidating four flavors ...

Coca-Cola Amatil's Fruitopia brand could hardly be called a raging success, having snared just 1 per cent of the juice market since its launch two years ago. But its presence in convenience stores ...

The ’90s birthed an electric mix of vibrant brands, extreme sports and musical icons unlike any other decade. Right in the middle of it all came Fruitopia, the “real” juice alternative to soda that ...