As business people and marketers, we traffic in data. It’s what we use to make decisions (even gut decisions). Data is also how we communicate the status of things and how we make the case for change.

Q. My supervisor wants me to include more data visualizations in my projects. Do you have any suggestions? A. Data visualization transforms raw data into graphical representations, making complex ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...