In this post, Maeghan Nicholson, marketing manager, at Suttle-Straus in Waunakee, Wis., highlights interesting ways to use variable data printing to improve marketing results. Marketing today is all ...
Even as variable data printing (VDP) capabilities perennially failed to become the next big thing in the industry as a whole, the original business model for success has endured. This archetype is an ...
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