The beauty guru nighttime routine videos of your youth have evolved to fit a new medium. The latest TikTok trend, the “5-9 routine,” invites users to share the ways they spend their hours off the ...

While 10-step skin care routines have been substituted for pared-back skinimalism, TikTok is leading the charge on a new maximalist beauty practice: the everything shower. The process is peak ...

Alix Earle built her own brand from scratch, and even before finishing college, she had turned into a full-blown social media ...

It’s that time of the year when we’re looking ahead to the new year and all our new aspirations that come with it. For a lot ...

Your workout routine doesn't need a fancy name like "CrossFit" anymore—now we can just string numbers together and call them workouts? I kid...mostly. Because today I’m considering the 4-2-1 workout ...

I check my phone. Maybe you meditate, or have your caffeine fix. What comes after that? Do you have a set skincare routine? Do you put on another working from home outfit to power you through the ...