Ipsos released a new research study that was commissioned by iHeartMedia called “Day in the Life Audio Journey.” According to a press release from iHeart, the study showed that consumer interest in ...

Audio-only telehealth visits still make up a significant portion of primary and behavioral healthcare at federally qualified health centers in California, according to a RAND Corporation study ...

Buying radio is often seen as a secondary adoption, securing just 9% of ad dollars, according to WARC. Many media insiders regard it as less effective in driving sales. However, new research indicates ...

As CMOs face growing pressure to demonstrate stronger ROI and clear attribution, Audacy’s State of Audio brings data-backed proof that radio and digital audio delivers results. The spring update ...

Consumers spend 31% of their media time with audio, yet brands only allocate 8.8% of their media budget on audio, with 25% of brands missing from audio entirely “The Investment Gap: Understanding the ...

A new audio study concluded that, in audio ads, four key features maximize intent to purchase, recall and brand favorability: sonic branding, music, voice and message. The study was conducted by ...

The study found that California FQHCs were still conducting 20% of primary care visits and 40% of behavioral care visits by telephone or audio-only computer platform. Federally qualified health ...

A recent University of California study of telehealth implementation at community health centers found that although phone visits were beneficial to historically marginalized patients, continued ...