SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

This week, some analysts and media had the privilege of attending both Dreamforce and SAP Influencer Summit. Comparisons are inevitable but worthwhile for an industry that I sense is on the cusp of ...

AI thrives on data but feeding it the right data is harder than it seems. As enterprises scale their AI initiatives, they face the challenge of managing diverse data pipelines, ensuring proximity to ...

Salesforce projects 18% revenues CAGR to $50bn in '25, while SAP's growth forecast is more conservative (6% CAGR) to $36bn in '25. The market growth is estimated at 11%. SAP is much more profitable ...

(Note: After an award-winning career in the media business covering the tech industry, Bob Evans was VP of Strategic Communications at SAP in 2011, and Chief Communications Officer at Oracle from 2012 ...

INDIANAPOLIS, Feb. 17, 2022 (GLOBE NEWSWIRE) -- GyanSys Inc. ("GyanSys"), a global mid-tier systems integrator and solutions provider, today announced the launch of its Salesforce-SAP Connector. The ...

SAP CEO Bill McDermott is aligning his company behind a next-gen CRM platform that will take direct aim at Salesforce. Details about this effort are scarce--at least until SAP Sapphire in June, but ...

Salesforce upended the traditional market for customer-relationship management software led by Oracle and SAP more than a decade ago, and it hasn’t looked back. Now SAP thinks it’s time for customers ...

With the increasing adoption of advanced software in almost every industry as part of their digital transformation efforts, prominent software companies SAP (SAP) and Salesforce, Inc. (CRM) should ...