The latest Media Monitors’ Spot Ten Radio report is out, and it shows that a big department store chain is stepping up its “back to school” efforts not only on national TV, but on radio as well. At ...
Employment services provider Indeed continued to hold its rank as the most-run spot on stations coast-to-coast for the third consecutive week in a row, with a slight increase in spots run compared to ...
WASHINGTON —Nation’s Restaurant News honored the year’s most creative television and radio commercials with its Restaurant Advertising Awards, presented during the 2008 Multi-Unit Foodservice ...
After a slight dip due to political uncertainty, national radio spot play saw a notable increase during election week, as the approaching holiday season influenced ad volumes, particularly among ...
At a recent luncheon, the topic of radio advertising prompted a lively discussion. The consensus: Controversial radio spots generate a reaction. Question is, do they attract, or repel, potential ...
Opinions expressed by Entrepreneur contributors are their own. In a single week, radio reaches more than 228 million Americans. That’s 94 percent of everyone age 12 and older, according to Arbitron.
Travel Leaders unveiled a branding campaign, “We Get You, We Get You There,” at its annual national meeting, which kicked off today in Dallas. The campaign, to include national TV commercials and ...