A strong PR plan requires early collaboration with business development, cross-team and cross-practice alignment, a clear ...

Explore the evolution of corporate communications and learn why 2026 is set to be the year of 'human-first' public relations, ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. While most of your team is winding down for the holidays and year’s end, business ...

Integrated Media Strategy, Weber Shandwick, decodes key PR opportunities in 2026 and shares how communicators can adapt, ...

Summaries are crisp, convenient and, for lots of us, exactly what we want to know. Do you look below them? I must admit that ...

The world of public relations is multifaceted, striving to cover everyone's media needs, from established healthcare companies to fresh startups and celebrities in need of crisis management. PR for ...

With Generative AI reshaping how audiences discover, trust and engage with brands, Walker Sands has launched the AI Domain Impact Index to help B2B organizations maximize PR effectiveness. The Impact ...

Last Tuesday morning, a text message arrived that would have seemed impossible just five years ago—AJ Ignacio describes receiving a message from a startup founder in Singapore who had just closed ...

Founder-led PR transforms brands by putting real people at the centre, building trust and authenticity that no marketing ...

As AI reshapes the PR industry, professionals who embrace technology, focus on creativity and build genuine connections can secure their place in the future of public relations. AI is reshaping the PR ...

As an organization grows, its public relations and marketing leaders will, of course, want to raise awareness in countries other than the home market. That requires an international PR strategy, and ...