Nike is officially discontinuing its line of Adapt shoes, its futuristic sneakers designed to emulate the self-lacing ones made famous by 1989’s “Back to the Future Part II.” What’s more, according to ...
Nike is discontinuing the app for its self-lacing shoes. The Adapt BB smartphone app, which controls Nike's $350 self-lacing sneaker's third edition, will disappear from Google Play and the iPhone App ...
Nike is discontinuing its self-lacing Adapt BB sneakers and providing a case in point of what can happen to tech that relies on apps. First announced in 2019, the sneakers used a Back to the Future II ...
Remember when every sports apparel brand needed an app to be cool? Ten years ago, the Nike+Apple partnership was in its ascendency, while Under Armour and Adidas were splurging millions acquiring ...
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