When A.G. Lafley was named CEO of Procter & Gamble during the summer of 2000, the task of turning the organization around looked overwhelming. The price of a share in the consumer packaged goods giant ...

Design Thinking continues to be a hot topic (this article is one of many talking about it). Design Thinking has been hyped and even fetishized but there are also voices questioning its value, impact, ...

Design thinking… what is that? I have this image of Allen Samuels permanently emblazoned on my brain. This goes back to college. With his usual amazing energy and unrestrained passion, this deeply ...

Everywhere you turn nowadays, people bring up design thinking as the panacea to invite customer experiences into the game. The 2017 EY report “Demystifying design thinking: becoming part of the ...

Over the past few years, design thinking has quickly gained momentum in the business world. Some of the world’s leading brands—the likes of Apple, Google, HBO, Samsung, World Bank, and General ...

Design thinking is an iterative problem-solving approach that focuses on understanding people’s needs, generating creative solutions and putting those solutions to the test. In this module, we’ll take ...

As someone who had never taken a d.school class, when I heard the words “design thinking” they seemed to conjure a single image of rainbow Post-its. On the Post-its floated buzzwords that meant little ...

Are you a creative or inventive person? Or would you like to be? Would you like to harness your creativity to solve problems for your company or for society? Would you like to add design-driven ...

What is design thinking, and why is design thinking important? It's an iterative process that begins with empathy and culminates in testing and implementation, only to be followed by further cycles of ...