‪McBride Sr.’s roots in the haircare industry go back to 1973 when he co-invented Sta-Sof-Fro, the very first product designed and marketed to moisturize and soften the Afro. Before Sta-Sof-Fro hit ...
It’s no secret that Design Essentials is one of the most coveted hair care brands on the market. The brand is praised by hair aficionados and stylist alike for creating nourishing formulas that work ...
Wearing an afro has long been a symbol of resistance—presented on the likes of Angela Davis, the Black Panther Party, and Diana Ross. But, there was something missing. “The natural hair movement was a ...
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