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Most organizations today (93%, according to one study) have adopted or plan to adopt a digital transformation strategy. This strategy must accomplish two things: It must make the process faster and ...

Best practices for putting data to work. Explore HBR HBR Store About HBR Manage My Account Follow HBR Explore HBR HBR Store About HBR Manage My Account Follow HBR ...

Data transformation is at the core of every digital business transformation. With most companies, the complexity and importance of data are often underestimated, leading to project delays and unmet ...

Digital transformation is likely a term you've heard in recent years. Though it's easy to write off as just another buzzword, the reality is that it's how businesses, including their marketing ...