With the advent of smart TVs, and thus, all kinds of services that offer original — and entertaining, get it networks? — content, clever TV ad jingles have become pretty much a thing of the past. Of ...

Quick! What’s the most annoying ad jingle ever? How about that Liberty Mutual one (“Liberty, Liberty, Liberty…Liberty”)? It topped the list of the 10 most-annoying and 10 most-hated jingles in a ...

Great ideas can come at any time. For McCann-Erickson's creative director Bill Backer in January 1971, one of those great ideas came while enduring a weather-induced layover in Shannon, Ireland. "I'd ...

Remember those Saturday mornings in the '70s when you'd bound out of bed and plant yourself in front of the TV? The air was thick with the scent of sugary cereal, and the sound of iconic jingles was ...

Whether you like it or not, some commercial jingles are unforgettable. The "Five Dollar Footlong" or the "Nationwide is on Your Side" tunes have disappeared from TV. Yet many still have the catchy ...

You’d be forgiven if you can’t hum the 18th-century Cumbrian folk song “Do Ye Ken John Peel.” But in 1942, a version of that ...

Stars of The Office were able to show their talents in specific episodes. “Local Ad” allowed multiple characters to shine by using their acting, singing, and even animation skills for a commercial.

CANNES, France -- The music business has a new beat: Madison Avenue. Music labels, publishers and songmakers have found an increasingly lucrative niche in licensing or making songs for marketers and ...

Quick! What’s the most annoying ad jingle ever? How about that Liberty Mutual one (“Liberty, Liberty, Liberty…Liberty”)? It topped the list of the 10 most-annoying and 10 most-hated jingles in a ...